Holidays are a canvas for storytelling — not just selling. We couldn’t agree more with our Director’s words. At Ampersand Globe, we believe that art has the power to transform seasonal campaigns into emotionally rich brand moments. ? The collaboration between artist Olaf and Viktor&Rolf (L’Oréal Group) is a perfect example — where illustration meets fragrance, and packaging becomes poetic. As more beauty brands seek meaningful connections with their audience, we're here to help bring those stories to life through artist-led creations. ?? Let’s connect if you're looking to elevate your next holiday collection with bespoke visuals and artistic storytelling. #ArtMeetsBrand #ArtistCollaboration #FragranceDesign #HolidayCampaign #VisualStorytelling #AmpersandGlobe #marketing #design #Fragrance #branding
Holidays are more than a sales season — they‘re a storytelling opportunity. For fragrance brands, seasonal gift boxes are not just packaging. They are an emotional gateway to the brand’s identity, values, and artistic spirit. That’s why more beauty houses are turning to artists and illustrators to co-create limited edition visuals that speak to the heart. Take the collaboration between Ampersand Globe's artist Olaf and Viktor&Rolf (L’Oréal Group) as an example: His surreal, symbolic illustrations added a rich layer of narrative to the holiday gift sets — transforming them into objects of art and wonder. In moments like Christmas or Lunar New Year, the right visual language can make a fragrance feel like a deeply personal, meaningful gift. ?? If you’re a fragrance or beauty brand looking to elevate your seasonal storytelling through art, we’d love to explore ideas with you. #ViktorAndRolf #LOréal?#design #marketing #giftbox #christmas #fragrance
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